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  See Travelshake Social Media  examples of consumer-facing social media pages on the most important social networks for the
  travel industry:

 

Travelshake.com Facebook

Travelshake.com Twitter

Travelshake.com Youtube

 Facebook, Twitter, and Youtube – The key social media channel to reaching new and existing customers

Social media has grabbed a huge share of the online audience especially with the growth of user generated profile sites, micro blogging and online communities. These tools, if used correctly can bring your customers closer to your business and can be simple and easy to use. Once aware of the correct way to use these tools and of the ability to generate sticky content, you will stand out from your competitors. The challenge for individuals and businesses is knowing what message to communicate on which channel and how often to communicate. We at Travelshake Social Media understand how to grow fans, friends and gaining followers on social networks as we realise this is crucial to extending your brands reach and influence online and establishing credibility, thus leading to more sales and bookings for your business.

Travelshake Social Media offers the following:
 

  • Insights into the drivers of social networking sites and analysis of demographics, usage and engagement metrics.

  • Build and initially manage your online presence, interacting and engaging with online communities.

  • Train you and your staff into the correct use of such social media sites. We also run seminars in social media marketing.

  • Advise and show you how to build and engage your “friends” or “business contacts” network.

  • Film, edit and produce an engaging travel video that will deliver the great experience your business offers. Our video production service extends to hotels, guesthouses, B&Bs, events, festivals, attractions, locations, tour operators, travel agents and tourism activities. We have cost effective options ranging from a basic video package to integrated video campaigns.

  • Create your online video network to market and promote your travel videos.

  • Distribute rich media content through all social media channels.

  Blogging

There are over 112 million users worldwide of blogs online. Blogs can offer companies the opportunity to show off their expertise and knowledge in a particular area, thus enhancing the potential visitor’s experience. For example, a B&B may have certified green accommodation credentials and an environmental blog could emphasise this or a hotel may have an employee who is very knowledgeable about the surrounding countryside and a blog about local walks may improve a visitor’s impression of the amenities near the hotel.

Blogs began as online diaries but are now increasingly influential. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. Blogs are used by individuals, businesses and large corporate companies. They are now a well established route to local, global or niche market audiences. Blogs can be used by businesses either internally to enhance the communication and culture in a company or externally for marketing, branding or even public relations.

Travelshake Social Media understands how important the blogging media can be for a business, especially in the travel industry.
Our services include:
 

  • Consultation on blog strategy

  • Build and customise your blog

  • Writing, editing and training in blog writing

  • Creation of video content for your blog

  • Maximising promotion of your blog

  • Have your blog integrated with your own site

 

Social Media for Travel

Social media is a term which describe the use of highly accessible and scalable online publishing techniques and practices used to share content, insights, experiences, perspectives, opinions, and media

Social media can take many different forms, including video, Internet forums, weblogs, social blogs, wikis, podcasts, pictures, rating and bookmarking. The social media sites typically use tools like message boards, blogs, micro blogs, picture-sharing, boards, forums, podcasts, bookmarks, communities, wikis, weblogs, status updates to name a few. .

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